As a way of celebrating great music icons and create an exclusive content for the Nigerian music space, Etisalat
Nigeria has launched the Etisalat Cloud 9, the
first of its kind at Villa Medici, Victoria Island, Lagos. read more
Artistes present at
the show include Afro Juju legend, Sir Shina Peters and Seyi Shay.`
The platform offers a unique end-to-end
experiential music performance from upcoming artists and music maestros.
The Etisalat Cloud 9 music Platform
combines a unique experience of quality music, an interactive magazine for
tablet devices and a rich social opportunity at the sessions with individuals
and business executives on the Etisalat network. The platform will feature
fully acoustic musical performances around the country following the launch in
Lagos.
Chief Executive Officer, Etisalat Nigeria,
Mr. Steven Evans, said, “There has been a demand for businesses to create
unique platforms to effectively showcase their brand essence and provide
opportunities for better connection with customers. The launch of Etisalat
Cloud 9, has been developed to showcase celebrated
musicians alongside the rising stars of the music industry while providing
exclusive music content to the Nigerian industry”.
Also speaking at the event, Head, High
Value Events and Sponsorships, Etisalat Nigeria, Ebi Atawodi further explained
that Etisalat considers music as an important and strategic platform for
engaging customers.
“Etisalat Cloud 9 forms a perfect continuation of our existing Youth/Mass Music Road
show, Cliqfest, our flagship property, Nigerian Idol and our newly acquired
music property, Lagos Jazz Series. Music is also a platform that resonates
deeply with Nigerians and we intend to use this platform to create a richer
experience with our customers using the Cloud 9 platform - the Sessions, the
Parties and our official Etisalat Cloud 9
magazine” she said.
The performance by Sir Shina Peters took
guests to Cloud 9 as they went down memory lane with each song.
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